Samantha Faiers emerged as a standout from the UK TV reality show hit “The Only Way Is Essex” (TOWIE) in 2008, setting her on a trajectory to become one of the UK’s top media personalities. Expanding beyond reality TV, she has penned three books, one of which is a Sunday Times bestseller. In the world of fragrance, her “La Bella” perfume became the UK’s biggest-selling celebrity fragrance in its launch year, even outperforming celebrities like One Direction and Britney Spears. It generated tens of millions in sales and won numerous prestigious beauty awards.
Her diverse brand portfolio includes an eyelash line, self-tanning products, hair electronics, pushchairs, prams, clothing, children’s bathing products, and a home furnishing collection. These are available in premier outlets, including Harrods, Next, Argos, Boots, and more.
Samantha has worked on high-profile brand campaigns with the likes of Oreo, Facebook, Disney and Dyson to name a few.
Samantha’s British media presence is unparalleled. She has graced the covers of every major UK magazine, including Cosmopolitan, Glamour, and Hello, and regularly appears on prime-time TV. Her intimate 2016 TV special offered fans an up-close look into her journey into motherhood. It achieved record ratings for ITV and found a global audience on Netflix. “Sam & Billie: The Mummy Diaries” ran for nine series before Samantha left to focus on her brand, Revive Collagen.
Samantha co-founded “Revive Collagen” in 2018 alongside Contego 360, prompted by her own struggles with acne after the birth of her second child. Recognising the benefits of collagen and dismayed by the limited quality options available, especially the inconvenience of powders, she addressed this gap with a premium high-dose, single-serve ready-to-drink collagen supplement. “Revive Collagen” swiftly achieved unparalleled success. Today, the brand is stocked in over 5,000 retail outlets Globally, including prestigious names like Harrods, SAKS, Sephora, and Boots. Remarkably, within just three years, Revive Collagen has become one of the UK’s fastest-growing consumer brands, with one box sold every 90 seconds. This meteoric rise hasn’t gone unnoticed; the brand has secured several accolades. Notably, among 55,000 contenders, it clinched the Lloyds Banking Group’s “New Business of the Year 2022” award.
With more than 3.5 million social followers and a thriving brand portfolio, Samantha Faiers firmly establishes herself as one of the UK’s most influential and successful TV stars and businesswomen of the past decade.